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Why We Do What We Do.

We believe life should be enjoyed and the best way to share that joy is through great food.

We start simply. From the moment a guest walks through the door, they are welcomed into our home. Together we create their best possible Pizza, period. Every guest is shown how to create their personalized pizza with house made dough, their choice of scratch made sauce and cheeses, then topped with fresh, premium ingredients. Our pizza is always the best because it’s made to your standards.
We make it fast. Just because we pay so much attention to every detail, doesn’t mean we are slow. The fast casual pizza concept has provided us with an opportunity to bring our traditional approach to a very modern business. Our wood-fired ovens ensure that you are able to serve lunch and dinner crowds in under five minutes.
If that was all we did, we would be a pretty good restaurant. But providing the best possible experience for our guests is more than that. We want the enjoyment of eating their customized pizza as well as the experience they share with us to be remembered. When we set out to deliver this level of hospitality, our guests will remember us and they will tell everyone they know that Herb & Fire Pizzeria is the place to go!

When you bring  Herb & Fire Pizzeria to  your community, word of mouth will be hotter than our ovens!

Why an Herb & Fire Franchise
is Right for You.

Our Partnership Opportunities

We have deep roots in the restaurant industry and our family-owned and operated restaurants are the reason we are able to create such a strong, reliable brand. We’ve spent the last few years growing, refining and testing Herb & Fire. Now that we’ve perfected our concept and built our support infrastructure, we’re ready to share our culture and take Herb & Fire Pizzeria on the road. As we grow, we’ll be inviting a select number of leaders to join our family and help us in bringing Herb & Fire to markets across the country.
We are looking to partner with other teams and individuals who know what it means to strive for something better, something greater; a partner that understands teamwork, and empowers individuals to grow, not only our team members but also our communities. Our culture is important to us, and is the key component to our modern franchise system. We want to share our culture with teams that are passionate about their communities, keeping in mind the key components of building an Herb & Fire Pizzeria Franchise.

To be considered…

Net Worth: $1 MM+

Liquid Assets: $250k +

Operations: 5+ years experience in management

Market Development: A good understanding of the market you wish to open in

Frequently Asked Questions

Frequently Asked Questions

What do I get with an Herb & Fire Pizzeria Franchise?

You get access to our brand, recipes & procedures, vendors, complete training, trade dress, as well as our website, social media, online ordering, gift card program. 

Do I need to have a location in mind?

You should be familiar with the area that you want to develop. We will discuss this more during the evaluation process.

What are the Herb & Fire Pizzeria franchise fees?

Our initial franchise fee is $35,000 per restaurant. Our continuing royalty fee is 4% of gross sales and our marketing fee is 2% of gross sales.

Can I secure a territory to develop multiple Herb & Fire Pizzerias?

Depending on your qualifications, we will award franchises for multiple restaurants with an Area Development Agreement.

What is the typical size of an Herb & Fire Pizzeria?

The ideal size is 2,200 – 2,600 square feet, plus an outdoor patio. Depending on the location, we will consider as low as 1,800 square feet and as high as 3,200 square feet.

How long does it take to open an Herb & Fire Pizzeria Franchise?

Typically, you can open your franchise in 4-6 months from the day you officially sign with Herb & Fire Pizzeria. Keep in mind that there can be time delays with any construction project.

What is the typical cost of building an Herb & Fire Pizzeria?

Our FDD lists ranges for the costs involved in opening an Herb & Fire Franchise. Typically, these costs will be between $500k and $800k

Do I need to be involved in the operations of my Herb & Fire Pizzeria?

Either you or a designated Manager must be involved in the day-to-day operations of your restaurant(s).

What are the financial requirements to open a Herb & Fire Pizzeria franchise?

You and your partners must have a minimum liquidity of $250k per restaurant to be developed.

DISCLAIMER: Communication made thru this website is not intended as an offer to sell any Herb & Fire Pizzeria franchise, or the solicitation of an offer to buy any Herb & Fire Pizzeria franchise, to the residents of any jurisdiction requiring registration of the franchise before it is offered and sold in that jurisdiction. Currently, the following states regulate the offer and sale of franchises: California, Hawaii, Illinois,  Maryland, Michigan, Minnesota, New York, North Dakota, Oregon, Rhode Island, South Dakota, Virginia, Washington, and Wisconsin. If you are a resident of one of these states, we will not offer you a franchise unless and until we have complied with applicable pre-sale registration and disclosure requirements in your jurisdiction. If you have any questions concerning the registration status of Herb & Fire Pizzeria franchises in your jurisdiction, please contact us at: franchise@uccellos.com.

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